Andrea Wong was named President and CEO, Lifetime Networks, in April 2007. Known for her broad scope of television experience, expertise in programming and her ability to identify and deliver on distinct brands, Ms. Wong oversees all the day-to-day operations for Lifetime Television, Lifetime Movie Network (LMN), Lifetime Real Women and Lifetime Digital (including LifetimeTV.com), including advertising sales, affiliate sales, research, programming, public affairs, marketing, business and legal affairs, and strategic planning and operations.

Under her leadership, Lifetime Television launched the smash hit drama “Army Wives,” the most successful series in the network’s 23-year history, as the centerpiece of its new Sunday night original programming lineup. During its freshman season, “Army Wives” averaged nearly four million viewers while ranking #1 among all cable dramas in Women 18-34 and #1 among all 2007 new cable dramas in Women 18-49 and Women 25-54.

In her first major executive appointment, Wong hired two of the industry’s most respected marketing executives, Bob Bibb and Lew Goldstein, as the company’s co-chief marketing officers. As well, she has overseen the upcoming re-launch of LifetimeTV.com, one of the cornerstones of the company’s growing digital business.

Prior to joining Lifetime, Wong served as Executive Vice President, Alternative Programming, Specials and Late-Night, ABC Entertainment, from May 2004.

In the alternative series arena, Wong created a positive brand of successful non-scripted programming for ABC that provided viewers with wish fulfillment, escapism and emotional journeys. She brought the UK phenomenon, “Dancing with the Stars,” to the American audience in June 2005 – and the hit show has consistently topped the competition with record ratings.

Her programming won its second Emmy for ABC when “Extreme Makeover: Home Edition” picked up another statue for Outstanding Reality Program in September 2006. In addition, the 2006-07 season saw two critically-acclaimed and highly-rated reality series enter their third years: “Wife Swap,” in which radically different wives swap homes and families for two weeks, and “Supernanny,” which has Jo Frost, a modern-day, tough-love Mary Poppins, bringing her unique brand of childcare to overburdened, desperate parents.

The first franchise Wong brought to the network which became a true pop culture phenomenon was the relationship reality series, “The Bachelor,” and its sister show, “The Bachelorette.” Since it launched in 2002, 12 editions of the franchise have successfully aired, and a 13th season is currently underway.

In the specials area, Wong led the team that brought country music’s crown jewel to ABC -- The CMA Awards. This event franchise came to ABC in 2006, the Awards’ historic 40th anniversary. This coup gave the network the premier trinity of the entertainment industry’s grandest institutions: “The Academy Awards,” “The American Music Awards” and “The CMA Awards.” During her tenure, Wong also oversaw ABC’s Late-Night programming, including “Jimmy Kimmel Live.”

Wong joined ABC in August 1993 as a Researcher for ABC News’ “PrimeTime Live.” In June of 1994, she was named Executive Assistant to the President, ABC Television Network, and in November 1995, was appointed Executive Assistant to the President, ABC, Inc. In September 1997, she took on expanded duties when she was promoted to Vice President and Executive Assistant to the President, ABC, Inc. By 1998, she was appointed Vice President, Alternative Series and Specials, ABC Entertainment, and in 2000 was promoted to Senior Vice President.

Wong graduated from the Massachusetts Institute of Technology with a Bachelor of Science degree in electrical engineering, and she holds an MBA from the Stanford University Graduate School of Business.

Lifetime is the leader in women's television and one of the top-rated basic cable television networks. A diverse, multi-media company, Lifetime is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Lifetime Television, LMN, Lifetime Real Women and Lifetime Digital (including LifetimeTV.com) are part of Lifetime Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

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